Learn The Shocking Statistics About This $26 Billion Dollar Niche And What You Can Do To Dominate It

Filed in Niche Market Ideas by on September 22, 2014

Food allergy

I had no idea how lucrative this niche would be until I started researching it.

It's worth $26 billion, growing year on year, and one third of the population in the US has this issue.

The niche in question is "food allergies"




That's right, one third of the US is allergic to food! Shocking or what?

This market is growing by leaps and bounds and as people become more aware of how their bodies react to foods.

One third of the entire population has a food allergy or a food sensitivity.

Nut allergies are the leading food allergy in America, and along with milk, eggs, seafood, shellfish, soy and wheat they comprise 90% of the food allergies.

All these different allergies are different sub-niches to be exploited.


(P.S. If you'd like to download a free list of 1,781 profitable niches click here or the image below)

1781 niches [new]


Let’s Look At Demand

The main keywords have over 40,000 searches and that doesn't include the thousands of other consumer keywords or sub-niche keywords to target.

food allergy



Reasons To Get Involved In This Profitable Niche

Chances are you know someone with a food allergy if you do you'll realize they spend a lot of money on foods to avoid it.

Even if you and your family do not suffer from food allergies, someone you may cook for does.

It can be nerve wracking to try and cook for someone while trying to avoid a major ingredient and that’s where specialty products come into play.

Buying certified egg-free pasta, for example, can really take the worry out of dinner for your boss.

Other allergens, like shellfish or fruit can be more easily avoided. Wheat and nuts, however, are very difficult to avoid and almost always require specialized products.

It is possible to grow out of a food allergy, but this is somewhat rare and even when a person does grow out of an allergy there is always an underlying suspicion and subconscious avoidance of the allergen.

For people who do not grow out of their allergies, they will require specialized products for their entire lives.

If you're allergic to certain foods and it makes you seriously ill or even threatens your life then you're not going to think twice on spending money to avoid it - that's why this niche is so profitable. 

Money is being spent on food, cook books, recipes, how to guides and more....now you're going to be the one selling this expensive stuff to them.

One final reason to get involved in the food allergy niche is that with the prevalence of food allergies, parents are beginning to demand peanut free zones in schools, peanut free events, peanut free summer camps – the list grows every day.

All parents have to provide nut-free foods for their children’s snacks and meals in a wide variety of places.

Clickbank has 133 products related to food allergies, so there is something there for everyone and you will be able to find a product that hasn’t already saturated the market.

There are over 4.8 million blogs devoted to food allergies, and that’s a lot of information to work with as you get your own site up and running.

You could curate information from these blogs alone for an information-rich site without too much additional work.

Amazon.com has 27,235 products under the food allergies search - think of all the Amazon commission cheques you'll receive in the post.

This is a spectacular amount of products to choose from and promote to receive generous commissions.

Over 2000 of these products are snack foods, which they'll need a lot of, on a regular basis so lots of repeat custom.


How You Can Hack Your Way Into The Niche

The food allergy market is a good candidate for an authority blog.

You'll have more success if you focus solely on say peanut, seafood, wheat or soy allergies sub-niches.

Look at the top blogs in the niche and see which of their content is shared the most then set out to better it. 

Write something bigger, better and more beautiful then let the authority players in the niche know about it.

Networking will be vital here so take an active role in getting to know your competition.


What You'll Need To Get Started:

  • A reliable web-host from the likes of WP-Engine (or Bluehost if you're on a budget)
  • Image & graphics from Photodune from $1 (don't take images from Google you'll end up in legal trouble)
  • An auto-responder to build your email list and contact your customers – Aweber is just $1
  • The number #1 email capture tool on the market – OptinMonster, so you can grow your list fast.
  • A set of 12+ free tools that'll blow up your email list and exponentially grow your site from SumoMe.


Imagine how easy it will be for you to get traffic from other allergy, cooking and recipe blogs and forums as well as social media groups - droves of traffic.

Also don't forget to take full advantage of blogs, forums and groups in the health niche too these can send targeted traffic to your site.

Promote food products from Amazon and other retailers and how to guides from Clickbank so you're profiting from a number of different products.

Don’t forget to build your email newsletter list with Aweber to bring traffic back to your latest content and newest products as well as promote to your list.

Picture those Paypal notification emails blocking up your inbox to tell you that you've just been paid another commission.


If You've Missed Our Previous Niche Reports:


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To date, Stuart has revealed well over 1,500 hot niches.

He's living his dream of being location independent, and having traveled the world, thanks to internet marketing.

The aim with Niche Hacks is to help you live your dream thanks to online marketing, whatever that may be.
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Comments (16)

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  1. alan lackey says:

    getting page not found for link to niche package

    • NicheHacks says:

      Thanks for letting me know Alan. Me too. Seems the page has been removed and the link no longer active.

  2. Victor says:

    Hi Stuart Walker,

    Thanks once againg for exposing such a greate niche. But the link you directed us to is saying "Page Not Found".

    • NicheHacks says:

      Hey Victor, thanks for letting me know. It seems to be down at the moment. Have contacted the product owner and asked why. Thanks for being patient.

  3. Emerson says:

    Hi Stuart, I am Brazilian and I love visiting your blog. I wonder if you are using some plugin capture that is underneath the menu. thank you

    • NicheHacks says:

      Hey Emerson, where in Brazil do you live? Rio and Sampa are 2 of my favourite places in the world. Not sure if I prefer Cariocas or Paulistas. 😉

      Yes that is a plugin called 'Plugmatter Feature Box' and so far I like it. Collects loads of leads, can be split tested, can change the box for individual pages, turn it off after someone opts in, change it after someone visits so many times and more. It's cool.

  4. Usman says:

    Hi Stuart,

    I came to know about website while attending a free webinar about blogging and suddenly he shows your blog and others too for few moments, I quickly noted down your site address so that I could benefit later on. After visiting your blog and reading the stuff, I amazed and you really rocked and give me new ideas and I have already your untapped niche list. I have plan that coming month I will make my micro niche blog in sports section and one of niche I found from your blogpost for my brother because he likes pet and hens. I hope you get what niche i'm talking about 😉

    Thanks a lot for your sharing knowledge with readers and giving them new ideas to work in new niches.


    M. Usman
    from Pakistan

    • NicheHacks says:

      Hey Usman, glad you like the site. Yes I know the niche, good stuff! 😀

      Can you tell me which webinar you heard about the site on? Who presented the webinar?

      • M Usman says:

        Thanks Stuart for reply. Sorry actually it was Google Hangout and presentator was an Indian guy and branding himself and his blog : blogwithjags.com/blogging-success-seo-webinars-jags

        I checked again but the video was removed from youtube or in private. He was showing blogs and showed your blog and I noted it down quickly.

        I have one request to you is that kindly share some free WordPress themes for niche sites. I'll be thankful to you.

        Thanks a lot.

        • NicheHacks says:

          Ah yeah I know the blog. Thanks for lettine me know. 🙂

          I don't know any free WP themes. I only use premium themes and I think you should too. Most free themes are free for a reason.

  5. Great post Stuart,
    I am really loving your blog, lots of info here!

  6. John says:

    Page not found error when i tried to download 🙁

  7. Alam says:

    Very helpful topic, I was searching for a good niche for my upcoming blog next year and luckily I got here. Stay blessed