Check Out This 2.1 Billion Dollar Niche That Has Millions Of Seniors Desperate For Emotional Support

Filed in Niche Market Ideas by on March 13, 2016

seniordating

Respect your elderly...

And find them a date.

That's only the demand of millions of seniors across the U.S., and the numbers are only growing.

Senior dating is the niche that we're looking under today and it's taking over the dating world like never before. (Check out these other profitable niche markets)

You, as a niche marketer, are probably sitting with your arms crossed and asking "but Nader, it's an oversaturated niche!".

Actually it's quite the contrary.

There's only 3 big companies serving the senior dating niche and they are making millions from doing so, not to mention the smaller sites.

It's the perfect niche to get involved with since there's plenty of growth to made.

With literally millions of lonely seniors looking for their romance, there's plenty of opportunity for yourself, as a marketer to step in with an unique angle and attack with action and persistence.

As always, we'll dissect this niche down and show you what information to sell, share and influencers to connect with so you can 'funnel' your traffic from.

We'll reveal how much money is being spent, why it's profitable, what products are being sold the most so you can get an idea of what you can do for your potential audience.

You'll discover what the most popular content is, who the most influential people are, the most popular social media hubs, blogs and forums.

All of the reports that we create are thoroughly researched and designed to give you a head start in making a profit from the niche.

We try and choose niches that have a wide range of different business models available but the vast majority would make perfect blog / authority sites monetized by affiliate marketing.

 

 

(P.S. If you'd like to download a free list of 1,781 profitable niches click here or the image below)

1781 niches [new]

 

Market Size:

  • The industry has expanded at 3.5 percent a year since 2008
  • Currently a $2.1 billion industry
  • Market leader InterActiveCorp accounted for 27 percent of the U.S. online dating market
  • Singles spent $550 million in 2004 on on-line dating sites; $469.5 million in the U.S. Revenue is expected to grow to $1 billion by 2008
  • Grew 89% in the past 5 years, senior dating is one of the fastest growing markets

 

 Demographics:

  • The 50-to-65 age group is the online dating site's fastest-growing demographic, up 89% in the last five years.
  • 3% of 50-64 year olds committed relationship met their partner online
  • JDate.com, the website for Jewish singles, members in the 50-plus age group jumped 40% in just one year, from 2008 to 2009
  • 50 to 65 demographic 71% are divorced and 11% are widowed
  • Some 21% of internet users ages 45-54, and 15% of those ages 55-64, have gone online to look up someone they used to date
  • Two-thirds of adults between the ages of 50-64 use the Internet (Burst! Media, 2006)
  • In their quest for love and companionship, computer users aged 55+, accounted for 16.7% of all traffic to on-line personal sites (Internet research firm, Nielsen/NetRatings, 2006).
  • The 50+ segment is the fastest growing group of subscribers for on-line dating (Lehman Brothers Equity Research, February 2007).
  • Women and men 50+ are using on-line dating and relationship websites
  • 20% of all visits to online dating sites were from singles over 55

Source: perfectmatch, pewinternet, content.time

       

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Niche Demand 

 

KeywordAvg Monthly Searches
Mature Dating14,800
Senior Dating12,100
Over 50 dating4,400
Dating for Seniors1,600
senior dating sites6,600
senior dating agency4,400

 

The table above shows the monthly searches on Google for this niche.

Combined they add up to an over 87,800  searches a month and that's not including the thousands of long tail keywords that we haven't covered.

This is a huge niche with a lot of demand.

 

 

Common Searches 

 

Google.com
Senior dating sites
Senior dating
Senior dating sites review
Senior dating sophomore
Senior dating advice

 

Amazon.com
Senior Dating

 

Yahoo.com
Senior dating sites
Senior dating sites for over 60
Senior dating sites free
Seniordating.com
Free senior dating

 

Bing
Senior dating sites

 

YouTube.com
Senior dating
Senior dating a freshman
Senior dating sites in USA
Senior dating group in san Salvador
Senior dating personals

 

As you can see people are searching for everything from senior dating sites to reviews in the niche.

This shows just how passionate audiences are about the niche.

 

Niche Growth & Monthly Searches

 

 

Look at the interest in the dating for senior’s niche.

It seems to have exploded in popularity in 2008 and it's been relatively stable and is predicted to grow in the upcoming years.

This niche will be growing slowly and is potentially big business and timeless.

This trend is definitely not going anywhere anytime soon and it really means that the senior dating market has plenty of room for more growth so take advantage and step into this niche.

 

Sub-Niches To Explore

  • Dating for seniors
  • Dating for seniors review
  • Dating for seniors login
  • Older dating senior singles
  • Over 50 dating
  • Free senior dating services

 

May also be interested:

  • Online Dating
  • Sex
  • Marriage
  • Pension
  • Insurance
  • Serious Relationships

 

Most Popular Content

Use the ideas here to create similar content for your site.

 

Most Popular ContentShares
Speed Dating For Seniors Who Aren't Interested In Slowing Down6,200
#1 Dating Community for Seniors1,200
Seniors Look for Love Through Speed Dating459
Inside the Dating Scene for Single Seniors - US News250
Single Seniors: 5 Dating Tips for Older Adults206

 

As you can see people excited and motivated to share content such     as tips in this niche.

 

Domain Name Ideas

 

Domain Name
datingforseniors.info
meetingforseniors.com
mydatingforseniors.com
datingfortheseniors.com
meeting4seniors.com
dating-for-seniors.info
onlinedating4seniors.com
dating4theseniors.com

 

Influential People In The Niche

 

NameTwitter HandleFollowers
Relationship Writer@datingdramas1,846
Joan Price@joanprice4,036

 

These are the 2 most influential people in the market niche on dating for seniors.

Network with them, Highlight or feature them in your content. Interview them. Use them to do research.

These people are NOT your enemy, but instead potential partners who can send you traffic and work with you.

 

(P.S. If you'd like to download a free list of 1,781 profitable niches click here or the image below)

1781 niches [new]

 

Affiliate Products:

In this niche people are buying mostly books about dating for seniors.

 

Products on Amazon:

 

Amazon has over 755 products listed, ranging from just a few dollars.

 

 

Best Selling Products On Amazon:

 

ProductAvg/PriceReviewsRating
Dating for Seniors: Senior Dating Tips for Offline and Online Dating$2.9923.0
INTERNET DATING FOR SENIOR WOMEN: It's about Love & Romance$2.9974.9
The Winning Dating Formula For Women Over 50: 7 Steps To Attracting Quality Men$11.22554.2
Senior Dating:Tips To People With Experience Getting back Into The Dating Game$4.9913.0
Over 50 Dating Secrets: Rediscover the Excitement of Dating$4.99133.8
INTERNET DATING FOR SENIOR MEN: It's about Love & Romance$2.9945.0
Dating for Seniors$11.99N/AN/A
Senior Dating - Online Dating Tips$10.9764.3
An Old Geezer's Tale: Senior On-Line Dating$4.9915.0
Mature Dating: The No Nonsense Guide On How To Date Later In Life And Enjoying It$4.9924.5

 

There will always be newer and better products which mean’s buying the latest and greatest books, albums, and supplies that will generate sales as well as repeat sales for you.

 

Products Available On Other Platforms

 

Clickbank:

There is 1 product related to the topic on CB. Incorporate these items from Clickbank to maximize profits.

 

ProductPriceCommissionGravity
How To Meet, Attract And Date Beautiful Women.$8.6250.00%0.17

 

Like most Clickbank products, they offer 50% commission meaning generous payouts.

 

Other Affiliate Programs & Offers

These are independently run affiliate programs.

 

RetailerCommissionCookie
seniorpassions$4.00 per sign up255 days
peoplemedia75%N/A
seniormatch65%N/A

 

CPA & Other Offers

 

OfferCommission % Payout $Cookie LengthTypeNetwork
eHarmony - Senior Dating$8.50N/ALeadGlobalWide Media
SeniorSoulmates.com - Male Only$7.25N/ALeadPeerFly
SeniorSoulmates.com - Females Only$6.50N/ALeadPeerFly
MatchSeniors.com - 50+ (US, CA)$6.40N/ALeadMaxBounty
Senior People Meet - SOI [US/CA]$5.50N/ACPAaffiliaXe.com
DATING - MatchSeniors - Adv749$6.83N/ACPAExploding Ads Affiliate Network
SeniorFriendFinder$30.00N/ACPAFriend Finder Network

 

Kindle

 

ProductAuthorAvg/PriceRatingReviews
Dating for Seniors: Senior Dating Tips for Offline and Online DatingArnold Williams$2.993.02
INTERNET DATING FOR SENIOR WOMEN: It's about Love & RomanceCarole Kincaid$2.994.97
The Winning Dating Formula For Women Over 50: 7 Steps To Attracting Quality MenLisa Copeland$11.224.255
Senior Dating:Tips To People With Experience Getting back Into The Dating GameTina Winslow$4.993.01
Over 50 Dating Secrets: Rediscover the Excitement of DatingP. David O'Brien and Over 50 Dating$4.993.813
INTERNET DATING FOR SENIOR MEN: It's about Love & RomanceCarole Kincaid and Sajeenaali$2.995.04
Dating for SeniorsClaudette Myers$11.99N/AN/A
Senior Dating - Online Dating TipsShiri Reynolds$10.974.36
An Old Geezer's Tale: Senior On-Line DatingThomas Harris$4.995.01
Mature Dating: The No Nonsense Guide On How To Date Later In Life And Enjoying ItMaria Hill$4.994.52

 

Google Play Books

 

Book TitleAuthor Price
Online Dating For Senior CitizensN/A$2.86
Dating For DummiesJoy Browne$13.06
Senior Dating For Men and Women Who Are Young At HeartMarie W. Cline$3.18
Dating in My Seventies and Beyond: Essays, Advice, AdventuresMadelon Sheff$3.69
Mature Dating: How The Rules Change As You Get OlderDiamonds$3.38

 

Google Play Apps

 

APPCOST
Online Dating: Senior Citizens$1.31
Senior People Meet Dating AppFree
MatureDating for 40+ singlesFree
Seniors Meet Dating AppFree
Senior DatingFree
Mature DatingFree
Teda Senior Dating & LoveFree

 

iTunes Apps

 

AppCategoryStar RatingReviews
How To Meet, Attract And Date Beautiful Women.Social Networking111
Senior People Meet #1 Dating App for Singles 50+Social Networking13N/A
Online Dating for Senior CitizensLifestyleN/AN/A
Senior Smart DateSocial NetworkingN/AN/A
MatureAffectionSocial NetworkingN/AN/A
Online Dating For The Senior CitizensLifestyleN/AN/A

 

Blogs, Forums And Social Media 

Use these forums, blogs and social media groups to get content ideas, network, drive traffic and inspiration.

Google blog search shows almost 2,430,000 pages and posts indexed about dating for seniors, so there's no shortage of content ideas and bloggers to network with.

 

Top Dating For Seniors Blogs:

 

BlogSocial MediaEmail List
sitalongYesYes
blogherYesYes
ayiYesYes
datingseniormenYesYes
seniors.lovetoknowYesYes

 

Use these blogs for content ideas, networking opportunities, guest posting, traffic and more.

 

Senior Dating Forums

 

ForumMembersPosts
datingadvice4451,942,215
datingforseniors17,07237,787
50plus-club36,363125,322
seniorscircle9,647169,526

 

These are some of the top forums catering to Dating for Senior’s niche.

The membership numbers clearly show how simple it can be for you to discover and help solve issues for your audience and traffic to your site can start pouring in.

 

Social Media

Facebook has tens of thousands of people interested in Dating for Senior’s niche. It's a great place to network, advertise, get traffic, and meet others in the niche and more.

 

Facebook Most Popular Pages

 

Page# of Likes
Dating For Seniors15,762
2seniors.fr1,021
Single Seniors3,507
Seniors Dating Again 50+23,592
Senior Dating Australia2,267

 

Facebook Most Popular Groups

 

GroupMembers
Senior dating 50 plus dating1,818
Senior People Meet | Senior Singles Dating1,417
Senior Date Party!!27

 

Most Popular YouTube Channels

 

ChannelVideo #Subscribers
Sixty And Me3087,000
Senior Dating5020
Over 50 Dating Secrets3245
SeniorsOnlineDating221

 

Popular Reddit Groups

 

GroupMembers
over50133
Senior Soulmate | Seniors Dating Services2,055
Online Dating For Seniors35,120

 

Scoop It Groups

 

NameViews
Online Dating For Seniors893
dating for seniors872
Meet Older Women922

 

Pinterest Pinners

 

PinnerFollowers
Senior Dating703

 

Podcasts

Podcast NamePresenterStar RatingReviews
Online Dating - a Guide for Baby Boomers and Senior Citizens Dating and Relationships InstituteN/AN/A

 

Magazines

 

MagazinePrice
Senior Living Magazine$32

 

CLICK HERE TO GET ACCESS TO 150+ NICHE REPORTS

Websites Sold On Flippa.com

Seeing websites that have already sold in the niche shows a profitable and in demand niche.

It's also a great idea to get a look at what successful site owners have done and emulate them.

 

SiteSold For
MatureLounge.com$105
seniordatingservices.net$150
SeniorSinglesNetwork.com$275
seniordatingover55.com$150

 

Why Are People In This Niche

  • To seek love and companionship in their golden years
  • Most people want to find a friend or a life partner
  • Opening your heart to the possibilities of a new relationship that will complement an already-fulfilling life
  • Because seniors who find themselves single again can face overwhelming isolation and loneliness.
  • To develop fulfilling new relationships.
  • To overcome the grief that accompanies the absence of a long-time partner.
  • Once the survivors feel emotionally ready to enjoy social activities again.
  • But of them want to have some kind of social life
  • To activate sex life again
  • To overcome loneliness
  • To heal the pain when a past partner has passed away

 

Most Common Topics And Questions

These questions / topics are problems that need solving.

Solve them in your content and through your product recommendations and you'll have a happy audience ready to spend money.

Amazon, Clickbank and other networks have products which cater to these problems.

  1. Do independent women scare male senior away?
  2. How important is chemistry?
  3. Do we need a partner to be fulfilled in life?
  4. It is wrong to meet someone new when my husband doesn’t know me anymore?
  5. Internet Dating? Is it just a big scam?
  6. Are you ready for senior dating yet?
  7. Do these sites help you find a partner after 50?
  8. Should I meet this man offline?
  9. Is the 90's back?
  10. Is she trying to pull away?

 

Who's Advertising In The Niche

Advertising is a strong sign of a profitable niche. People don't spend money on ads if they can't profit from it.

These are the major advertisers on Google.com:

 

CompanySelling
Dating For SeniorsOnline Dating Site

 

Blog Topic Ideas

These are some proven blog topic ideas that would work well in this niche:

  1. Online Dating for Seniors: Some Tips and Tricks
  2. Think You're Cut Out For Doing Dating For Seniors?
  3. 10 Signs You Should Invest In Above 50 Dating
  4. 14 Common Misconceptions About Mature Dating
  5. The Worst Advice We've Ever Heard About Dating For Seniors
  6. 7 Things About Above 50 Dating Your Boss Wants To Know
  7. Tips for Finding a Reputable Senior Dating Website
  8. Senior Dating and Sideline Benefits of Senior Matchmaking For Older Singles
  9. Senior Dating Tips for a perfect First Date
  10. Senior Citizen Dating Services Know the Benefits and the Risks

For more ideas check out the following resources:

  • http://ideas.contentforest.com/
  • http://www.hubspot.com/blog-topic-generator

 

Reasons To Get Involved In This Niche

  • Dating for seniors is a stable market and is highly profitable.
  • It's worth $2.1 billion and is stabilizing annually so now is the perfect time to get involved.
  • Over 43,900 people are searching for just the most obvious keywords every month – showing huge online demand.
  • The target audience, male and female aged 50 above tend to have disposable income to spend – you can benefit from that spending.
  • Between the social media hubs and forums there's around 104,097 members meaning a huge pool of engaged traffic to tap into.
  • There's an endless array of content ideas in the niche including popular ones like Online Dating For Seniors: Tips and Tricks– create similar content but better and it's almost guaranteed to go viral.
  • People are passionate about this topic and ready to spend money, you can see they already buy mostly senior dating books– it may as well be spent with you.
  • There's endless problems from Internet Dating? Is it just a big scam? and every problem as a product available which solves it – sell these as an affiliate
  • There's plenty of good domain names available including datingforseniors.info and meetingforseniors.com – pick one and get started.
  • The Dating for Seniors is advertising in this niche showing it must be profitable, people don't spend money on ads if they can't profit from them – get involved.

 

How To 'Hack' Your Way Into The Niche

You can have an up-to-date and relevant authority site on dating for seniors.

This niche has got it all – an obsessive audience with money to spend lots of products on sale, tons of social media sites, loads of blogs and forums with an easy to reach target audience.

You drive traffic from blog commenting, guest posting, forum marketing, interacting on social media with influencers. (See 5 types of content that'll bring you more traffic)

You get your content ideas from seeing what's popular on other Senior Dating blogs and related blogs and simply write something bigger and better, bolder and stronger.  Make the other ones pale in comparison.

Your profits can grow in no time thanks to the passionate audience in this exciting niche market.

By networking with others in the niche, sharing their content and linking to them, your website will grow.  Just watch as they return the favor.

And don't forget to build your email list so you can continue to build your relationship with your audience, drive traffic back to your newest content, and promote to your audience.

 

What You'll Need To Get Started:

  • A reliable web-host from the likes of WP-Engine (or Bluehost if you're on a budget)
  • Image & graphics from Photodune from $1 (don't take images from Google you'll end up in legal trouble)
  • An auto-responder to build your email list and contact your customers – Aweber is just $1
  • The number #1 email capture tool on the market – OptinMonster, so you can grow your list fast.
  • A set of 12+ free tools that'll blow up your email list and exponentially grow your site from SumoMe.

 

(P.S. If you'd like to download a free list of 1,781 profitable niches click here or the image below)

1781 niches [new]

 

What You Can Use This Report For

There are no limits as to what you can use this niche report for, you'll find it useful whether you're looking to research new blog ideas, small product review sites, eCommerce, info-products or other business models.

HOWEVER most of the reports I create, including this one, make great topics for authority sites and blogs as I give you niches where there's a lot of money being spent AND huge demand, big online communities (forums, blogs, social media groups), lots of influential people to network with and a ton of good affiliate products to promote and more.

These niches make for great authority sites / blogs as they have multiple traffic sources, different ways to monetize, endless content ideas, easy to find traffic, scope for growth and more.

How you choose to use them is up to you but make sure you DO use them as simply researching will get you nowhere...taking action will!

 

If You've Missed Our Previous Niche Reports:

 

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Nader Qudimat
Forged by the iron and cold steel, Nader takes his knowledge and hulk smashes it into his bodybuilding blog, FitFrek.

He is Stuart's right hand man as a VA, and is dedicated to make a empire online and he's doing so while studying for his MBA.
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Comments (3)

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  1. Always comes with killer niche and detailed research. I love the way you write @Nader.
    = If someone wants to work into this niche and going to promote using Facebook Ads I can help you with that. I can give you the highly targetable audiences for above niche(senior dating) for FREE. If you need it then email me [[email protected]].