Get Your Paws On This Adorable $30 Billion Dollar Niche That Has Over 70 Million Passionate Americans

Filed in Niche Market Ideas by on March 2, 2017

By now you've seen a million cat videos...

You can't avoid them even if you tried.

Facebook, YouTube, and all kinds of media networks have got these viral, funny videos of the soft creatures.

Who can blame you for being pulled in?

But in case you haven't noticed by now, cats are extremely popular.

There are more than 74 million cat owners in the states alone. That's 32% of the population!

The profitable niche we're jumping into today is Cat Care and we're going to provide all the market research for you.

We're going to dissect this niche apart and show you where and how the money can be made, what solutions are currently available and where to find your target audience.

You'll discover what the most popular content is, who the most influential people are, the most popular social media hubs, blogs and forums.

All of the reports that we create are thoroughly researched and designed to give you a head start in making a profit from the niche.

We try and choose niches that have a wide range of different business models available but the vast majority would make perfect blog / authority sites monetized by affiliate marketing.

And remember, just because other people are reading this report does not mean it is saturated.

So read on, and try to keep in mind that you need to dig into a unique angle and/or sub-niche.


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Market Size & Worth

  • The total average cost annually in keeping a cat including food, cat litter, worming, flea treatment, vet’s fees, insurance, and extras cost a total of $865 - $1,207
  • Average cost for various equipment for cats is $265
  • Average cost for spraying/neutering is $66
  • According to the RSPCA, neutering your cat will cost you between £30 and £50.
  • A microchip that will help you find your lost cat is worth £20 - £25



  • All adults having pets is 57%, 32% has a cat
  • Men having pets is 56%, 21% has a cat
  • Women having pets is 57%, 24% has a cat
  • 18 – 29 years old having pets is 58%, 23% has a cat
  • 30 – 49 years old having pets is 64%, 25% has a cat
  • 50 – 64 years old having pets is 57%, 23% has a cat
  • 65+ years old having pets is 41%, 18% has a cat
  • Percent of households owning a cat is 30.4%
  • Number of households owning a cat is 36,117,000
  • Average number owned per household 2.1
  • Total number in US – 74,059,000
  • Veterinary visits per household per year 1.6
  • Veterinary expenditure per household per year $191
  • Veterinary expenditure per animal $90

More details: Source.


Niche Demand 


KeywordAvg Monthly Searches
Cat behavior14,800
Kitten care5,400
Bathing a cat1,300
Cat food40,500
Cat care5,400
Cat caring5,400


The table above shows the monthly searches on Google for this niche.

Combined they add up to over 30,00 searches a month and that's not including the thousands of long tail keywords that we haven't covered.

This is a huge niche with a lot of demand.


Common Searches
Cat care
Cat care society
Cat care clinic
Cat care games
Cat care 101
Cat care of vinnings
Cat care guide
Cat care books
Cat care supplies
Cat care
Cat care book kids
Cat care clinic
Cat care tips
Cat care society
Cat care information
Cat care hospital




Cat care
Cat care clinic
Cat care tracks
Cat care by cornerstone




Cat care
Cat care guide 201 onb
Cat care for beginners
Cat are 101
Cat care tips
Cat care by dr. Michael fox – 1987 film
Cat care


As you can see people are searching for everything from cat care tips to guide in the niche.

This shows just how passionate audiences are about the niche.


Niche Growth & Monthly Searches



Take a look at that graph above. This niche is not going anywhere.

In fact, it seems like it is an evergreen niche as the demand is always going to be there.

Although it is not as popular as it once was, this niche is predicted to rise in the upcoming years.

Niches like this are great for many reasons including the fact that all the research on the niches has already been done and it’s available for you.

And also there are endless products on sale and the customers are easy to find.


Sub-Niches To Explore

  • Cat care tips
  • General cat cares
  • Bathing a cat
  • Cat behavior
  • Cat care guide
  • British Shorthair
  • British Shorthair
  • Persian Cat
  • Maine Coon
  • American Shorthair
  • Ragdoll
  • Abyssinian Cat
  • Bengal cat
  • Burmese Cat
  • Sphynx Cat


May Also Be Interested

  • Dog care
  • Bird care
  • Koi care
  • Hamster care


Most Popular Content

Use the ideas here to create similar content for your site.


Most Popular ContentShares
15+ Cats That Don’t Care About Your Personal Space95,600
Syrian Man Decides To Stay in Syria To Care For Stray and Abandoned Cats93,300
How To Care For Feral Cats In Winter - CatTime32,700
Rescue Pit Bulls Take Care Of Three Blind Cats As They Recover - Dogtime28,200
A Fort McMurray Evacuee's Cat Was Taken Care By An Airline And It Was Adorable25,700
A caring cat nurses other animals at a Polish shelter17,800


As you can see people are excited and motivated to share content such as articles in this niche.


Domain Name Ideas




Influential People In The Niche


NameTwitter HandleFollowers
Ingrid King@consciouscats7,265
Ava Roxanne Stritt@spatravelgal33,319


These are the 4 most influential people in the market niche on cat care.

Network with them, highlight or feature them in your content. Interview them. Use them to do research.

These people are NOT your enemy, but instead potential partners who can send you traffic and work with you.


Affiliate Products:

In this niche people are buying mostly books.


Products on Amazon:

Amazon has over 165,034 products listed, ranging from just a few dollars.



Best Selling Products On Amazon:


Think Like a Cat: How to Raise a Well-Adjusted Cat--Not a Sour Puss$10.732294.6
ASPCA Complete Guide to Cats: Everything You Need to Know About Choosing and Caring for Your Pet (Aspc Complete Guide to)$17.15524.8
Cat Owner's Home Veterinary Handbook, Fully Revised and Updated$27.58914.8
The Cat Owner's Manual: Operating Instructions, Troubleshooting Tips, and Advice on Lifetime Maintenance (Quirk Books)$15.181014.6
Cat: Cats: Kittens: How to Take Care of Your Cat: Advice from a Cat Person: Everything You Need to Know from First…$2.99144.4
Cats for Dummies$14.35804.5


There will always be newer and better products which mean’s buying the latest products that will generate sales as well as repeat sales for you.




There are the products related to the topic on CB. Incorporate these items from Clickbank to maximize profits.


Product Average SaleGravityCommission
Ragdoll Cat Secrets - Pet Owners Guide.$
Essential Oils For Natural Pet Care: Cats, Dogs, Horses015.0%
Is My Cat Sick?060.0%
Ultimate Cat Secrets075.0%


Other Affiliate Programs & Offers

These are independently run affiliate programs.


Way of cats10%
Cat care and pampering techniques$4.77


CPA & Other Offers


OfferCommision % Payout $Cookie LengthTypeNetwork
Is My Cat Sick?60%revshareClickbank




Product AuthorAvg/PriceRatingReviews
Think Like a Cat: How to Raise a Well-Adjusted Cat--Not a Sour PussPam-Johnson Bennett$10.194.6229
Cat Owner's Home Veterinary Handbook, Fully Revised and UpdatedDebra M. Eldredge and Delbert G. Carlson$12.994.891
The Cat Owner's Manual: Operating Instructions, Troubleshooting Tips, and Advice on Lifetime Maintenance (Quirk Books)Dr. David Brunner and Sam Stall$11.994.6101

Cats for Dummies

Gina Spadafori and Paul D. Pion$11.994.580
Cat: Cats: KittensEvelina Pod$2.994.414
Cats: Cat CareAce McCloud$3.993.938


Google Play Books


Book Title AuthorPrice
Complete Cat CareDK Publishing$8.52
Complete Guide To Cat CareWendy Christensen$6.40
101 Essential Tips: Cat CareDK$4.32
How to Understand and Take CareVince Stead$3.56
Care For Your CatRSPCA$4.47


Google Play Apps


Cat Care TamagotchiFree
Cat Caring and MakeoverFree
Cats & Kittens: Cat CareFree
Cat HotelFree
Cat Care: Ultimate Pet GuideFree


iTunes Apple


AppCategoryStar RatingReview
Total Cat CareLifestyleN/A1
CatHotel – Care for Cute CatsGames10363
My Cat: Health and CareProductivityN/A1
Kitten and Cat CareLifestyleN/AN/A
Cat Day Care HotelGamesN/AN/A
Magic Cat CAreEducationN/AN/A


Blogs, Forums And Social Media:

Use these forums, blogs and social media groups to get content ideas, network, drive traffic and inspiration.

Google blog search shows almost 7,610,000 pages and posts indexed about cat care, so there’s no shortage of content ideas and bloggers to network with.


Top Cat Care Blogs:


BlogSocial MediaEmail List
Natural cat care blogYesYes
Vet techYesYes
The Cat ProblemsYesYes
Cat care societyYesYes
Cat care clinicYesYes


Use these blogs for content ideas, networking opportunities, guest posting, traffic and more.


Cat Care Forums:


The Cat Site8,97321,091
Cat Forum10,82750,988
I Love Cats1,988598


These are some of the top forums catering to cat care niche.

The membership numbers clearly show how simple it can be for you to discover and help solve issues for your audience and traffic to your site can start pouring in.


To discover 200+ profitable niche markets click the image below now...


Social Media

Facebook has tens of thousands of people interested in cat care niche. It’s a great place to network, advertise, get traffic, and meet others in the niche and more.


Facebook Popular Page


Page# of Likes
Cat Care11,111
International Cat Care16,581
Cat Care Society4,627
Cat Care Incorporated1,717
Cat Care Clinic1,090


Facebook Most Popular Groups


Cat Care Philippines7,763
Cat Care Service6,081
CAT Prep with CareerAnna20,075


Most Popular YouTube Channels


Channel NameVideo #Number of Subscribers
Cats Protection1724,213
Lovett's Lovin Pet & Home Care in Naples3443
Shropshire Cat Rescue3863


Popular Reddit Groups

Proper Cat Care4,421
Cat Care617


Scoop It Groups


Cat Care32


Pinterest Pinners


Cats in Care32,000
International Cat care477




Podcast namePresenterStar RatingReviews
Big Cat RescueBig Cat Rescue2


Websites Sold On

Seeing websites that have already sold in the niche shows a profitable and in-demand niche.

It's also a great idea to get a look at what successful site owners have done and replicate them.


URLSold For$175$100


Why Are People In This Niche

  • Cats have the ability to free a home of mice, rats and other pesky critters
  • Cats usually don’t need to be bathed, instead they self-clean so cats are easy to take care of.
  • Cats don’t need a lot of space so cats are pretty much easy to take care.
  • Cats have this smooth fur that takes away stress when cuddled and petted.
  • Cats have this cuddly feeling that a dog doesn’t have.
  • Cats don’t need that much attention as much as dogs do. Cats can explore things in their own.
  • Cats long ago became the most popular pet everywhere in America.
  • Everything a cat does is just heart-warming and cute.
  • Cats give you someone to talk to when alone. Sometimes cats even listen.
  • Cat people understand how to take things slowly and earn trust when it comes to their feline friends.


Most Common Topics And Questions

These questions / topics are problems that need solving. Solve them in your content and through your product recommendations and you'll have a happy audience ready to spend money.

Amazon, Clickbank and other networks have products which cater to these problems.

products which cater to these problems.

  1. 1 Year old cat intentionally pooped on me?
  2. Second Kitten (Success Stories you Can Share)?
  3. Cat Introduction Woes
  4. Can my cat and my kitten still benefit from a slow introduction if I free feed?
  5. Is there any truth to Cat Caring?
  6. Getting 2 more cats?
  7. My cat bites my hand or arm while I sleep? Normal?
  8. Cat Caring?
  9. Feline care?
  10. Kitten care?


Who's Advertising In The Niche

Advertising is a strong sign of a profitable niche. People don't spend money on ads if they can't profit from it.

These are the major advertisers on


catcaresociety.orgBooks and articles


Blog Topic Ideas

These are some proven blog topic ideas that would work well in this niche:

  1. 10 Quick Tips About Cat Caring
  2. Think You’re Cut Out For Cat Caring? Take This Quiz
  3. The Worst Advice We’ve Ever Heard About Cat Caring
  4. 7 Things About Cat Caring Your Boss Wants To Know
  5. 20 Myths About Cat Caring
  6. How To Solve The Biggest Problems of Cat Caring
  7. The Worst Advice We’ve Ever Heard About Cat Caring
  8. Frequently Asked Questions About Cat Caring
  9. Cat Caring Guide
  10. Cat Caring and Increasing Your Knowledge

For more ideas check out the following resources:



Reasons To Get Involved In The Niche

  • Cat Caring is a stable market and is highly profitable.
  • It's worth $91.72 billion a year and is growing annually so now is the perfect time to get involved.
  • Over 72,800 people are searching for just the most obvious keywords every month – showing huge online demand.
  • Between the social media hubs and forums there's around 431,183 members meaning a huge pool of engaged traffic to tap into.
  • There's an endless array of content ideas in the niche including popular ones like 10 Facts About Cat Care and 20 Myths About Cat Care – create similar content but better and it's almost guaranteed to go viral.
  • People are passionate about this topic and ready to spend money, you can see they already buy mostly books about the niche– it may as well be spent with you.
  • There are endless problems from Does cat care really work? and every problem as a product available which solves it – sell these as an affiliate.
  • There's plenty of good domain names available including and – pick one and get started.


To discover 200+ profitable niche markets click the image below now...


How To 'Hack' Your Way Into The Niche

You can have an up-to-date and relevant authority site on cat care.

This niche has got it all – an obsessive audience with money to spend lots of products on sale, tons of social media sites, loads of blogs and forums with an easy to reach target audience.

You drive traffic from blog commenting, guest posting, forum marketing, interacting on social media with influencers.

You get your content ideas from seeing what's popular on other fatty liver blogs and related blogs and simply write something bigger and better, bolder and stronger.  Make the other ones pale in comparison.

Your profits can grow in no time thanks to the passionate audience in this exciting niche market.

By networking with others in the niche, sharing their content and linking to them, your website will grow. Just watch as they return the favor.

And don't forget to build your email list so you can continue to build your relationship with your audience, drive traffic back to your newest content, and promote to your audience


What You'll Need To Get Started:

  • A reliable web-host from the likes of WP-Engine
  • Image & graphics from Photodune from $1 (don't take images from Google you'll end up in legal trouble)
  • An auto-responder to build your email list and contact your customers – Aweber is just $1
  • The number #1 email capture tool on the market – OptinMonster, so you can grow your list fast.


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Comments (4)

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  1. Michael says:

    what tools do you use to find all this information?

    • NicheHacks says:

      If we told you that we'd have to kill you. 😉

      But seriously we use things like Google, Ahrefs, Ubersuggest, domain finder tools,, Amazon, Clikcbna.

      Nearly all of it is from free tools availanle on Google. or on the websites themselves.

  2. David says:

    Seems like it could be a really profitable niche. Definitely going to do more research on it. Thanks! 🙂