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Feature image for a Nichehacks blog titled "How to Trademark a Name."

How to Trademark a Name: Protecting Your Brand in 2025

Trademarking a name is an important step for protecting your brand identity, whether you’re starting a new business, product, or service. It prevents others from using a name that’s identical or confusingly similar to yours, giving you legal ownership and ensuring your brand remains exclusively yours. Beyond protection, a trademark also adds credibility, helping your…

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Digital Real Estate Guide: Should You Invest in 2025?

Digital Real Estate Guide: Should You Invest in 2025?

The world of investing is evolving, and digital real estate is becoming an increasingly attractive opportunity. While traditional real estate has long been a proven strategy for building wealth, digital assets offer new ways to generate passive income and capitalize on the internet’s growing influence. But is digital real estate worth investing in for 2025?…

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AI Pitfalls to Avoid: Why 80% of AI Projects Fail (And How to Fix Yours)

AI Pitfalls to Avoid: Why 80% of AI Projects Fail (And How to Fix Yours)

AI is everywhere. Companies invest millions, expecting transformation, yet 80% of AI projects never surpass the pilot phase. What’s going wrong? It’s not the technology—it’s the implementation mistakes. A major real estate company lost $306 million because its AI model relied on flawed housing data. A banking fraud detection system dropped from 95% to 70%…

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Merchandising: Ultimate Guide for 2025

What is Merchandising? Ultimate Guide for 2025

Merchandising is one of those business buzzwords you always hear, but what does it mean? Put simply, merchandising is all about presenting your products in the best way possible to encourage sales. It’s everything from arranging your store or website to pricing your products and running promotions. Whether you’re running a physical store or selling…

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Brand Name Ideas: 260+ Brand Names to Choose From

Brand Name Ideas: 260+ Brand Names to Choose From

Choosing a brand name is one of the most important steps in starting a business. It’s your first impression, your identity, and the foundation of your brand’s story. But let’s be honest: brainstorming the perfect name can feel overwhelming. That’s why we’ve created this comprehensive guide featuring niche-specific ideas for every type of business you…

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