More and more people use the Internet to find the necessary data. Digital content is today used by businesses and individuals alike as a core medium to share information, stand out from the crowd, and connect with the target audience. Thus, 82% of marketers invest their resources in content marketing initiatives. Furthermore, 74% of marketers admitted their content marketing efforts helped them generate demand or leads. If you have not employed digital content to your benefit, now is the right time to change the situation. Keep reading to find the list of top content creation tools to support you in this journey.
Making Content Creation an Easy and Fun Process
Although digital content rules the Internet, creating it can quickly become quite mind-blowing. You start with an idea and then change it completely during your research — it’s easy to get lost. Fortunately, using the right content creation tools can make the process much easier. Employing the right instruments allows content creators to gain insights and create higher-performing content with zero stress or hassle.
Where should you start? There is no need to search the Internet for tools that will help you improve your content strategy. We have compiled a list of the best content creation tools for dedicated creators like you. Let’s make sure you always create great content.
#1 — Google Trends
Google Trends can help you understand the use-rate of a keyword, search query, or topic among Google searchers. Given that Google is used by millions of web users, you can discover trending topics in your niche. This tool can also help you gain a competitive advantage in your industry by being the first to capitalize on a new trend.
Best features:
- Trend analysis;
- Keyword research;
- Geographical insights;
- Content planning;
- Topic exploration.
#2 — SEMrush
SEMrush is an excellent tool for quickly generating content ideas and effectively planning your content. Simply enter a topic and a target location, and the solution will provide you with potential ideas related to the main topic. Furthermore, it allows you to search for content by entering a domain name.
Best features:
- Topic research tool;
- SEO content template;
- SEO writing assistant;
- Content audit;
- Brand monitoring;
- Post tracking.
#3 — Alsoasked.com
We find AlsoAsked extremely useful when conducting keyword research for blog posts. Just enter a search term, then select a language and region. AlsoAsked displays a visual map of all related questions retrieved from Google’s People Also Search section. Furthermore, it can multiply the questions raised in the initial results. The Lite plan allows you to export the results in CSV format. Otherwise, this instrument is free and has limited use. It’s an excellent tool for outlining your SEO-related content.
Best features:
- Question tree visualization;
- User intent insights;
- Long-tail keyword discovery;
- Content planning and optimization;
- Regional and language targeting.
#4 — Buzzsumo
BuzzSumo is another content creation tool that can help you generate content ideas. This solution finds popular posts based on keywords. It includes a number of filters that allow you to narrow down the results by language, location, journalist, date, and other criteria. The results can be sorted by total reach across social networks such as Facebook, Twitter, and Pinterest. You can also add custom filters to get more precise results.
Best features:
- Content analyzer;
- Social media analysis;
- Competitive benchmarking;
- Question discovery;
- Influencer discovery.
#5 — Movavi Video Editor
Movavi Video Editor is a simple software that is ideal for content creators looking to improve their video content. With a simple interface and a big pack of features, you can quickly cut and trim clips, use filters, add music, and even include animated text in your videos. This tool is ideal for both beginners and advanced users, providing an easy way to create high-quality videos for social media, YouTube, or your personal portfolio. Furthermore, Movavi software supports all major audio and video formats, allowing you to work with any media you own.
Best features:
- AI motion tracking;
- AI background removal;
- AI noise removal;
- Smart video stabilization;
- Voice-over recording;
- Color correction;
- Filters and effects.
#6 — Grammarly
Grammarly is a preferred grammar and spelling checker tool for many. If you want to rank higher in search engines and provide a better user experience for your audience, your content must be error-free. This tool checks your content for grammar errors, misspellings, plagiarism, and tone. It also includes a Chrome extension, which is very useful when typing on almost any web platform.
Best features:
- AI writer;
- Rewriting tool;
- Grammar and spelling check;
- Tone adjustment;
- Clarity improvement;
- Readability analysis.
#7 — Copy.AI
This one is for lazy content creators or whenever you feel like writing everything from scratch. Copy.ai uses artificial intelligence to reduce the time and effort you put into copywriting. Essentially, this tool will write your copy for you. It ensures that the copy generated sounds as authentic as possible. You can customize the content you want from the options it provides.
Best features:
- Blogging wizard;
- Multiple content types;
- Long-form editor;
- Content templates;
- Tone adjustment;
- Keyword explorer.
#8 — Audacity
If you’ve ever recorded your voice for a podcast or video and it sounded like a dying frog, Audacity is the program for you. Audacity is a free, open-source software for multi-track audio editing and recording. It allows you to record live audio, edit it (e.g., reduce noise, adjust speed), and export it.
Best features:
- Noise reduction based on noise sampling;
- Vocal reduction and isolation for creating karaoke tracks;
- Pitch adjustment while maintaining speed;
- Speed adjustment while maintaining pitch.
#9 — Apple Pie Design
Appy Pie Design is an AI-powered design tool that changes the way we create graphics. It makes use of artificial intelligence to assist both beginners and experts in creating visually appealing images. One of the platform’s most notable features is the ability for users to create graphics using simple text prompts. This solution allows for the creation of custom designs without requiring extensive design skills, making it more accessible to a wider audience.
Best features:
- AI text to image generator;
- AI text to logo generator;
- AI photo enhances;
- Drag-and-drop editor;
- Pre-made templates.
Final Say!
Digital content is a must-have thing today. What is more, the global digital content creation market is expected to be worth $38.2 billion by 2030. In many ways, content creation provides a fantastic opportunity to share information about your brand or interact with your target audience, but it can also be time-consuming if not approached properly. With the right tools, you can do more on a tight deadline while also improving the quality of your content. Arm yourself with the above tools to make your digital content shine.
