How To Increase Blog Traffic In Any Niche Without Google

Filed in Blogging, Ultimate Guides & Resources by on February 21, 2015

1 Get Traffic

This is a guest submission by Philip Kluedgen

Many new website owners and bloggers hope to use SEO to generate floods of traffic.

More often than not they fail to get any rankings or traffic and often destroy their own site through spamming it with links.

This article is meant to show you some of the possibilities outside of Google and SEO.

I'm talking about viral traffic in the hundreds and thousands of visitors like I told you in my last guest post here.

I also want to emphasize the power of guest posting and also tell you about some lesser known traffic generation techniques. In the end, it all comes down to the people you know and the network you're able to leverage.

Find out how to tap into traffic sources you might not have heard of before or just never thought it would benefit your business.

These exact tactics enabled me to jumpstart my blog and get over 15 000 visitors in the first three months online without having a mailing list or other connections.

 

(P.S. If you'd like to download a free checklist of 31 blog traffic secrets click here or the image below)

 

1. Stumbleupon

2 Use Stumbleupon

 

I briefly mentioned this technique in my viral blog blueprint last time, but I have perfected it since.

There are several things you can do to open the floodgates for Stumbleupon traffic each time you hit the publish button. I have written about them in more detail on my blog, but here are the main tips:

 

  • Write awesome content of 700+ words
  • List posts with lots of images do very well
  • Choose the right category. Food, animals and photography is huge on Stumbleupon
  • Make your content visual using unique pictures and videos
  • Have a catchy headline
  • No ad stuffing (AdSense)
  • Pay for Stumbles, when you see it gains traction

 

There's a lot more to it, but you are off to a good start when you implement these quick tips. Even Neil Patel used this network to push his content to the blogging world.

 

2. Email Your List

3 Email Your List

 

No matter how big or small your current list size is, send them an update about your new posts.

It happened to me and it also happens to the big boys:

You're busy doing "stuff" and forget to mail out! That's a no go.

Having an email list is your most important asset and you should definitely use it.

Even when you have set up an autoresponder sequence you can still send out newsletters.

Those guys opted in because they WANT to hear from you and read your stuff.

If you are still on the fence and didn't start your own list I highly recommend getting started with email marketing and pump up your subscriber conversion rate like Stuart recommended to Matthew Woodward.

 

3. Images and Image Hover Plugins

4 Compelling Images

 

This is one of my biggest traffic drivers right now.

Just install a plugin like Frizzly or Monarch to get nice sharing buttons on image hover.

I create images to illustrate posts, use them for internal linking through post thumbnails, featured images and more.

All of these also show up in my Twitter cards, Facebook updates and so on.

These days it's quite easy to create nice images without being a graphic designer. Here are my favorite resources:

 

 

It depends on your preferences, but with some stock photos and Canva you can come a long way. To make them even smaller and load faster on the web I use a free webresizer and the Kraken image compression tool.

 

 

4. Share Content Multiple Times on Social Media

5 Share Content

 

The folks over at Buffer recently posted an article where they analyzed the benefits of sharing content more than once on your social media channels.

Especially on Twitter this works exceptionally well.

You can reach followers in multiple time zones this way or just people who weren't online when you shared it the first time around.

This can result in more re-shares, increased blog traffic, higher CTR and many other positive effects.

Bufferapp can help you to automate this, but there are also several other tools you could use.

 

 

5. Social Metadata (Twitter Cards, Facebook Open Graph...)

6 Use Social Metadata

 

One traffic generation technique that is totally passive - but works really well - is applying social metadata. Like rich snippet markup for Google there are equivalents for social networks.

Here are the most popular I use and I recommend for you too:

 

  • Twitter Cards
  • Rich Pins
  • Facebook Open Graph

 

This will set you up to get more traffic from Pinterest, Facebook, Twitter and even Google+ without working harder. It allows your shared articles to include images and look nice.

I use a plugin called WP Social (Pro) which allows to customize nearly everything related to social metadata. You can also get some of the above-mentioned benefits using Yoast WordPress SEO which is a popular free plugin.

 

 

6. Improve Site Speed

7 Improve Website Speed

 

Improving your website speed can be a legit method to get a lower bounce rate which in return can lead to better conversions and higher rankings in Google.

You should aim to get any WordPress site to load under three seconds to achieve the best results.

I recommend installing a caching plugin like W3 Cache or WP Super Cache.

On top, you should lazy load images and have a pretty clean coded theme. Premium hosting can also help to improve your site speed and traffic a lot.

No matter which plugins you use, keep in mind every plugin may slow down your site if not executed properly.

As a rule of thumb, one could say lesser plugins installed equal a faster website.

No need to geek out on site speed, but it is something very important you should check from time to time in your online journey.

 

 

7. Guest Posts

8 Guest Posts

 

Often talked about and often done wrong.

I'm talking about guest posts. This is one of the best traffic generation strategies I know of, but also one that needs more work on your side.

Put out your best work and publish it on another blog to get the biggest results.

Your own blog may have no traffic yet, but the popular blog you submit your post to does.

If you establish a relationship with the blog owner he might even allow you to post again (thanks, Stuart!) or promote some content on your blog.

You could also work together on future projects, do interviews or roundup posts and more.

Guest posting often is the next step after commenting and helps a lot with networking.

Maybe the blogger can introduce you to somebody you didn't know before? A single influencer connection can make it or break it.

 

8. Google+ Communities

9 Google Plus Communities

 

This is something I recently discovered while I joined a niche Google+ group founded by Jon Haver.

These kind of communities can drive some serious traffic if you get your hands dirty and give value to the group.

You need to participate by answering questions from other members, help out with links (not your own links only!), +1 other peoples comments and so on.

After some time, you will earn respect from the group.

Now you can start spreading your own links into the discussion, but never stop interacting on other posts.

I already recognized large groups aren't necessarily the best, sometimes small groups are more active.

Share free tools you know of, posts from authority blogs and simply be helpful.

It may be some work in the beginning, but it definitely pays big time. Similar tactics can work for Facebook groups, but I'm not experienced there.

 

 

9. Be Effective by Using Tools

10 Tools New

 

Most marketing and outreach can be done manually, but that's not always the most effective way.

It can take you longer and be ineffective because your time probably is spent better elsewhere.

I always recommend tools like Buzzbundle, TweetAttack, Buffer, Hootsuite and others to automate parts of your daily tasks. This will help you to get more done in less time.

In the end, it definitely will bring you more short term visitors to your blog and traffic will even increase over time.

Many of those tools are either available in a free version or you can get a free trial. Start with those and pick the software or web app you like best and see success with.

 

10. Content Aggregation Sites

11 Content Aggregator Sites

 

Spending some time on research you can find several places to submit your links to.

Submit your site to aggregators like AllTop.com, Affposts.com, AffBuzz.com, and AffDaily.com.

Some of them are paid, some free. I have good experiences with AllTop.com which took some time to get approved, but sends quality web traffic now. Just a trickle, but it adds up.

Here are some other popular sites you could give a try:

 

 

On top of the free traffic and exposure, you will gain some high-quality links to improve your off-page SEO. I think it's time well spent to check out those sites and pick the ones that are helpful for you.

 

 

11. Paid Traffic

12 Paid Traffic

 

Don't be afraid to use paid traffic. If done right, paid advertising can result in a crazy ROI and earn you decent money. Almost every social network has its own ad platform built in.

Here are some of the leaders right now:

 

  • Facebook Ads (best targeting options of all networks)
  • Twitter Ads (useful to collect leads)
  • Reddit Ads (can be cheap if done right)
  • Stumbleupon Paid Discovery (drives huge amounts of traffic in a short time frame)
  • Pinterest Ads (quite new on the market, try it yourself)

 

I'm sure you can find more on your own if you need to.

There are also classic options like banner advertising on the Google Ad Network or BuySellAds.com.

You could even go out and find individual blogs to advertise on or use someone on Fiverr.

Content Discovery Networks also can be interesting for "viral news" type sites. These are more advanced, but can work well.

For example:

 

  • Outbrain
  • Taboola
  • Gravity
  • MGID
  • Disqus
  • Content.ad
  • nRelate

 

I would recommend these only if you can afford a decent budget. Paid content discovery networks can be a lot of trial and error to find converting headlines to make them profitable

 

12. Recycle Old Posts

13 Recycle Old

 

One of the most effective strategies to get the most traffic out of each post you write is to re-purpose it on other sites. This doesn't mean content syndication, but changing the medium.

This means in case of a blog post you can do the following after publishing it on your own site:

 

  • change it into a PDF as leadmagnet
  • submit the PDF on doc sharing sites
  • create a Slideshare
  • turn the Slideshare into a video
  • turn the video into a podcast
  • rewrite your notes as a guest post

 

Many of the above-mentioned steps do not take much time to complete, but the traffic you will get can be worth it.

I like to call this satellite marketing because you not only get traffic from your own domain, but several satellite sites also.

 

 

Traffic Generation Summary

No need to be an SEO professional, you can still make it.

It's all about being consistent and putting the work in.

It may take you several hours or even days to write a guest post, submit content to third-party sites or implement social metadata on your blog.

Believe me, your time is not wasted. The word will spread, your blog traffic will grow and so will your income.

I've always been a believer of creative marketing and doing all the stuff other won't. Try it, it works pretty well 🙂

 

(P.S. If you'd like to download a free checklist of 31 blog traffic secrets click here or the image below)

 

 

Author Bio

Philip blogs at RestaurantCoverings.com where he regularly shares tutorials in the WordPress space, web design tips, and insider marketing knowledge.

If you liked this post you'll love how 9 Blogging Experts share their traffic methods and like to learn even more ways to increase traffic without Google or Linkbuilding.

NicheHacks
To date, Stuart has revealed well over 1,500 hot niches.

He's living his dream of being location independent, and having traveled the world, thanks to internet marketing.

The aim with Niche Hacks is to help you live your dream thanks to online marketing, whatever that may be.
NicheHacks on FacebookNicheHacks on GoogleNicheHacks on Twitter

Comments (31)

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  1. Philip says:

    Hi Stuart,
    Thanks for sharing my article! I hope this can help many others to drive more traffic to their sites.

    I'll be around and answer questions if anyone needs help 🙂

    • NicheHacks says:

      Thanks for letting me publish some great content.

    • Iman says:

      Great...! Don't depend on Google as the traffic source. Try to dig other traffic sources also.

      Whatever traffic sources, don't forget to build good relationship to customers in long term through social media and also list building.

  2. Richard says:

    Hi Phillip Thanks for sharing and

    To Stuart

    thanks for providing the platform that made this possible.
    I hope that a lot of us can take this advantage now especially when one is just starting off fresh.

    Many thanks guys.

    • Philip says:

      Hey Richard,

      I tried to compile an actionable list with a mix of methods for those who're just starting and some more advanced techniques for the more experienced.

      Glad you found it useful!

  3. Dave Madnani says:

    Good post guys.

    My favorite is the recycling.

    Your content might not go viral as a blog post but maybe it might as a Slide or Video, you really gotta' get it out there in every way possible.

    • Philip says:

      It's not only another chance to go viral, but also it can rank multiple times on Google. And sometimes a video or slide might even be easier to rank on the first page.

  4. Love this list, Philip!

    Thanks for all the great info.
    Sue

  5. Some of the tips on here are are a little old.
    Nrelate and Gravity are basically out of business.
    Google Plus just announced something interesting and you forgot all about Mylikes.

    • hi Jeremiah,

      we're always open for new suggestions .-)

      I haven't heard about Mylikes, what is it?

      Nrelate and Gravity are just examples, that's why there are also other names in the list. Feel free to let us know what works for you!

      Thanks for your comment

  6. Emma says:

    I find this post helpful. Thanks stuart and philip

  7. Lindsey says:

    So much information! I believe I have found my favorite research site. At some point I will have to apply these lessons to my own projects. But for now, I am taking it all in.

    I imagine these will (if done correctly) help me gain traffic. Now the question is whether to use them on a current site or start fresh with a new one.

    Thank you for sharing, it's much appreciated.

  8. Harsh says:

    Hey Philip!
    Absolutely amazing compilation of actionable advice. Loved the post and saved it as a reference one.
    Do keep up the great work. I look forward to more great stuff from you. 🙂

    Stuart, man you are doing some amazing job especially by helping out the community providing a very good platform.
    I can really see you becoming a Top Authority, that is if you already aren't 😉
    Love your work bro. Thank you once again. 🙂

  9. Russell Lobo says:

    Hi,
    Spent an hour reading across your various posts 🙂
    In point 9 above I guess Ninja outreach would be the most relevant tool to add 🙂

  10. sutopo says:

    thanks..
    I like your sharing information ..
    nice post
    regards
    sutopo blogger jogja

  11. Linda Miller says:

    Hi there,

    Good article thanks. I got a question. What if you have a niche Amazon website related to white socks or something boring. Where you share reviews, compare different brands of socks etc.

    How can you make traffic for website like that? Your strategy seems better for broader niches. I'm not sure if it would effective for a website that's more like an ecommerce one.

    • NicheHacks says:

      Work out who buys white socks / who your customers are and then find other websites where they hang out online and blog comment, do guest posts etc.

    • Even for an ecommerce site I would highly recommend a blog to drive traffic.

      Visitors will come, read and buy stuff.

      You could also use Google or Facebook PPC if you know what you do.

      Depending on your niche maybe Infographics could work quite well also.

  12. Aaron says:

    Great article. I'm kind of a bonehead; would you mind going into a little more detail on #5 - adding social metadata? Do you add that code to posts? Thanks!

  13. Amna Masood says:

    Amazing tips that really cut the meat 🙂

  14. Rashid Malik says:

    Great Post
    My favorite is StumbleUpon and Google Plus Communities
    These are best ways to get tons of traffic

    • NicheHacks says:

      Yeah but do they convert? Tons of traffic that doesn't it just a waste. Stumbleupon isn't the best traffic from my experience. They aren't looking to hang around and take action just a quick fix and then boost off.

      • Google+ works for me and also has a low bounce rate.

        Stumbleupon is more to boost numbers if you try to showcase to impress someone or sell advertising in a ppv model.

        Referral traffic from guest post converts best for me.

        Nichehacks right now between 7-12% for example.

  15. Nice list Philip.

    I have been using Google communities through different niche groups I joined. It converts a lot for me in that once I see a very important post/question capable of going viral, I not only thrive to give what could be the best answer but also research to get more details for the poster. This has always help me get good +1 votes and subsequent follow.

    Also, some of my posts ranking well in Google SERP was generated from shared post from Google+.

    Have been and still using StumbleUpon but it has not been so helpful.

    Love that you mentioned W3 Total Cache, since I started using the plugin, my site have increased significantly in speed thereby increase in unique site visitors with multiple blog post read (low bounce rate).

    Thanks Stuart for posting your blog have impacted new knowledge to me.

    • NicheHacks says:

      Glad you liked this post. A few people have mentioned G+ converts well but I've never used it myself. Don't really understand it if truth be told. 😀

  16. Naved Khan says:

    Great tips to increase blog traffic....I think traffic is the most important thing in blogging...Without traffic we can't get anything from blloggin....I've struggle a lot for getting traffics to my blog but after following your tips i'm getting good results to my site.....Thanks a lot for sharing this great post. 🙂

    • NicheHacks says:

      Traffic that CONVERTS is the most important thing. Traffic that doesn't is meaningless.