Stop putting it off, will you?
You keep telling yourself that it just costs so much to start a niche site.
That you’re going to invest all this money and never make anything back.
But starting a niche site doesn’t have to break the bank.
In fact, you can start one for less than you’d spend on a meal in a restaurant. Heck, you can start one for less than a round of drinks with your friends.
In this article I’ve created my own niche site for less than $32 and I’m going to show how to start a niche site step-by-step, too.
What You’ll Learn
- How To Start A Niche Site For Under $32
- Where To Find The Best Logo For The Cheapest Price
- The Truth About WordPress Premium Themes
- Simple Ways To Market Your Site For Free
(P.S. If you'd like to download a free list of 1,781 profitable niches click here or the image below)
The Site You’ll Be Following…
I’m going to take you through the step-by-step process of how I’ve started my site, One Day In .
In fact, I was going to wait to get it all online, but instead I’ve decided to use it to show you how to do it yourself.
I’m not a big believer in people that say, “You have to spend money to make money”, either.
So I’m going to try and do this as cheaply as possible, but to a level that I’m happy with. Because I have other things to spend my money on, like you probably do to.
Buying A Domain Name ($10.30)
I’m not going to preach to you about choosing your actual brand name. Because, well...that’s down to you and the niche research you’ve done (you have done research, right?).
Instead, let’s focus on buying a domain name and getting you a reserved space on the Internet…
Your Domain Doesn’t Need To Be Your Brand Name
When you’re starting a niche site you’re going to be forced to make some decisions out of necessity.
For example, my brand name is One Day In. But, all of the domains under that name are already reserved:
So I needed to choose a different option that still fits my brand, and I opted for this one: www.onedayguides.co.uk
What I’m saying here is that you need to prepare to be flexible.
Because, unless you want to get into a big bidding match for other domains, be open to choosing a different domain name. It won’t kill you, I promise.
Where To Buy
For me, I use ZEN Internet from the UK. Because they’re based in my city, they have great support and I just like them (I’m in no way affiliated with them).
But I know Stuart recommends Name Cheap, so if you’re outside of the UK, I’d suggest going for them:
Okay, so, you’ve bought your domain, now it's time to get it hosted...
I also get my Linux Hosting through ZEN Internet.
Because, it's only $5.72 a month. So if you're UK based I'd highly recommend them.
But, after that, my first choice would be Host Gator.
They've got packages as low as $3.95 a month, and even for a mid-level plan you're not going to go above $9:
If I go completely full disclosure, I get my hosting with the same company I get my domain from because I'm no good at getting everything to link up properly from different companies.
If you have the same issue, it might be worth looking at where you can get a package deal.
I’ve gone the really cliche route here and opted for a Fiverr designer to make me a logo.
But, you know what, I’ve always had great results from it, so why not?
If you’ve never used Fiverr, simply click this link and it’ll take you directly to the logo design page.
Now when most people say, “Oh, you should get a logo on Fiverr” they think it’s actually only going to cost you five bucks.
But, it’s probably not.
While there will normally be a five dollar option, there are little add-ons that will cost you more like:
- Design revisions
- Delivery times
- Image resolutions
- File types
I’ve looked across a lot of different designers, and the most you’ll really need to pay though is around the $15 mark, like I’ve paid here. In the end I went for this designer:
Because I’m a damn sucker for these sexy little badge logos. But, here are those add-ons I was talking about:
You’ll need to do a little shopping around to find a design that you like and fits your brand.
But, there are tonnes of different designers on there for you to look through.
And, let’s be honest, at the absolute worst you’re going to spend $20 in total to get it re made if you don’t like it.
Here’s my end product…
Wh...what? Did he just say free theme?
Yeah, I did. Because you don’t need to pay for a WordPress theme to get your site off the ground. You just don’t. It’s not necessary.
For example, when Jeff Goins launched his Coffee Snobber site in an attempt to make money from a hobby in just 48 hours, he used the standard WordPress theme to do it.
And when you're looking at how to build a profitable niche site, you should too.
Right now, you don’t know what the future of your brand holds.
And, you’re probably not that good at coding a site and a theme, either. So why spend $60 on a theme right now?
There are tonnes of free themes in the WordPress database that you can download that look super professional but don’t break the bank.
Like this one I was able to use and put together in under 10 minutes...
If you’re adamant that you need a Premium theme, you can check out MyThemeShop where they have some free options of premium themes for you to work with.
But, if I’d recommend starting off like I’ve done above, and making a proper investment in a theme further down the line.
Mailing List (Free)
Recently I reviewed all of the big-players in Email Marketing for Matt Woodward and I found one epic thing:
You can start a mailing list for up to 2,000 people with MailChimp, and then when you’ve hit the 2000 limit, you can transfer the database for absolutely free to a different software.
That means you can start your mailing list now for absolutely nothing, then move to a software like Aweber for less than $20 a month when you’re ready to become a fully fledged business.
And, once you hit 2000, you’re already there.
Simply head over to MailChimp and sign up. And, the rest is so easy even your elderly grandmother could do it.
Marketing Channels & Outreach (Free)
Damn, your site itself is pretty much complete, right? You’ve got a:
- Hosting package
- Mailing List
All you need now is a way of getting it out there.
And, with these free tools, that’s going to be super easy.
Now I won’t teach you to suck eggs, you know you need to go and set up free social media profiles for your niche site, like this Facebook page:
After doing some research with CoSchedule, I’d only recommend using one channel for now.
Pick the one you feel represents your brand best, and run with it.
Because choosing one platform can give you a lot more traction than spreading yourself too thin:
You can find help on how to set up pages through these links:
Free Social Media Marketing Tools
For this I’d recommend you set up a Buffer account.
It allows you to schedule updates for your social media profiles days in advance, and can save you a tonne of time, even on the free version.
It’s also the go-to choice of Nichehacks’ Stuart Walker for his updates, so, it’s battle tested for you too:
Free SEO Tools
You don’t need to be an SEO Genius to master it for your site.
You just need to understand some of the basics that can help you get off the ground. Jawad wrote an awesome guide on this if you want to take a deeper look.
But, as far as free tools go, the Yoast SEO tool is the best you're going to get.
It gives a lovely analysis of your on page, and tells you simply whether you're going to need to improve or not:
There You Have It, Folks...
I've just shown you how to start a profitable niche website for less than $32.
That can't be bad, can it?
You've learned how to buy a cheap domain.
Get yourself some hosting.
Get a working logo made for next to nothing.
Why a free theme really isn't that bad to begin with.
How to set up a free mailing list.
And get traffic using free SEO and social media tools.
If you can get started for $32 there's really no excuse for not having the budget.
It's time for you to take action now.